I love advertising, clever marketing campaigns, and slogans that make me think. I also love the use of double entendre (a figure of speech in which a spoken phrase is devised to be understood in either of two ways).
"Win From Within". This is the tagline of a series of Gatorade TV ads. You may have seen them recently on Sports Center. If you haven't, they depict a series of motivational scenes of elite athletes performing and training in their sport. Of course, the athletes are consuming some type of Gatorade product during the segments. At the close of the ad, the tagline appears with the voice of God that says: "Win from Within".