Company Background
We are a six year old, high-growth consumer products company in the $300 billion physical wellness market. We deliver a diverse and growing array of simple, convenient, and fun training products for fitness-minded individuals.
FitDeck’s Founder (Phil Black)
FitDeck, Inc. was founded in 2004 by fitness entrepreneur and inventor Phil Black. Black came up with the idea to create FitDeck after combining the fun of a card game he used to play in college with the rigors of his Navy SEAL training.
The impressive breadth of the FitDeck product line is a product of Black’s unique and diverse background: Yale University, Harvard Business School, U.S. Navy SEAL and Navy SEAL Instructor, former Goldman Sachs Investment Banker, Certified Personal Trainer, Firefighter, Entrepreneur, Author, Speaker, husband and father of four boys.
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Where did the idea come from?